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Welcome to the APME Liverpool 2025 conference. Here, you’ll be able to register for the conference and update your Sched profile. We encourage you to browse the various presentations and to create a custom schedule. If you have any questions, please visit our conference website or contact us at conference@popularmusiceducation.org We look forward to coming together as a community July 22–24, 2025!
Audience: Business/Entrepreneurship clear filter
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Thursday, July 24
 

11:00am BST

Music Metadata in the AI Age
Thursday July 24, 2025 11:00am - 11:30am BST
Metadata is the key to connecting artists with their ideal audience and unlocking lucrative sync opportunities. This demonstration will discuss its significance, how it boosts discoverability, and how it can supercharge your music career. Additionally, this session provides educational tips on teaching good metadata habits to young aspiring artists.
Thursday July 24, 2025 11:00am - 11:30am BST
406

11:50am BST

Do social media platforms increase the visibility of musicians with under-represented identities?: The impact and implications of social media algorithm bias
Thursday July 24, 2025 11:50am - 12:20pm BST
This paper considers the implications and impact of social media algorithm biases which – rather than serving to diversify the types of musicians represented in the mainstream – may actually serve to reinforce status quo societal and cultural norms, biases and stereotypes against female musicians, musicians outside the gender binary, fat musicians, musicians of colour, and disabled musicians.
Speakers
Thursday July 24, 2025 11:50am - 12:20pm BST
405

2:00pm BST

Gender Inequality in the German Music Industry – A Data-Driven Analysis of the German Charts (2014–2024)
Thursday July 24, 2025 2:00pm - 2:30pm BST
This study analyses gender representation in the German Top 100 Charts (2014–2024), focusing on songwriters, producers, and artists. Using web scraping and a pronoun-based self-identification system supported by Chartmetric, it compares this approach to traditional methods, offering a replicable framework for tracking gender diversity in the music industry.
Speakers
Thursday July 24, 2025 2:00pm - 2:30pm BST
407

2:00pm BST

From the Writing Room to the Classroom: Songwriting Camps as Models of Professional Learning
Thursday July 24, 2025 2:00pm - 2:30pm BST
Songwriting camps, structured for intensive collaboration, have influenced higher education by highlighting essential creative skills. This paper, based on the Songwriting Camps in the 21st Century (SC21) project, examines how these camps teach interpersonal dynamics, adaptability, and teamwork, preparing students for professional songwriting through immersive, industry-aligned educational experiences.
Speakers
Thursday July 24, 2025 2:00pm - 2:30pm BST
405

2:30pm BST

Increasing Strategic Advantage through Extending Collaborative Networks: A Case Study of the Lancashire Music Association
Thursday July 24, 2025 2:30pm - 3:00pm BST
This presentation explores how strategic collaboration can sustain Lancashire’s grassroots music ecosystem. Through practice-based research, we identify key challenges, propose solutions, and highlight efforts to build a talent pipeline with local education services—ensuring industry growth, stronger networks, and long-term sustainability for the region’s music sector.
Speakers
Thursday July 24, 2025 2:30pm - 3:00pm BST
405
 
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